January 25, 2021

Hankook Holds ‘Design Insight Forum’ And Reveals Tyre Concepts

Hannkook's new tyre concepts
Hannkook's new tyre concepts

Hankook has held its ‘Design Insight Forum’ at its global R&D centre Technodome in Daejeon, Korea. The company has been holding the forum every year since 2004 under the theme of future driving. Interactive seminars are held between external and internal experts on creativity and innovation. This year, the forum saw the unveiling of the award-winning works of ‘2018 Design Innovation’ under the theme of ‘Extending Future Life Beyond Mobility’.

The Design Innovation is an R&D project held every two years in collaboration with the world’s design universities to propose a vision for the future driving and provide a solution through tyres. This year, 19 industrial design students from the UK’s Royal College of Art (RCA) worked with Hankook Tire to suggest a tyre system that can generate value and is fit for future driving in 2035.

In January 2018, two pieces of work were selected from the students’ final entries – the ‘Aeroflow’, a futuristic one-person race car tyre with maximised downforce and ‘Hexonic’, a tyre with smart sensors that provide an optimal driving solution for autonomous cars to be used for car sharing services. In addition, ‘HLS-23′, which will be responsible for the future logistics system, was introduced.

The works will be exhibited globally to display the innovative design technology of Hankook Tire starting from RCA students’ graduation exhibition in 2019, the Frankfurt Motor Show, the Essen Motor Show, and Cologne Tire Exhibition in Germany.